Green rush: How climate startup are winning the race to billions
13 July, 2024 by
Green rush: How climate startup are winning the race to billions
S.M. Musavvir Islam


Climate-startups are winning the race to billions with cleantech solutions! Learn how these sustainable innovators are tackling climate change. 

Green unicorns are one of the most promising investment trends. These clean-tech startups are not only achieving billion-dollar valuations, but they're doing it at an impressive pace, reaching the billion-dollar status in just 4 years compared to the typical 7 years for more conventional startups (Andrea Zanon 2023). This fast growth is enabled both by the climate regulatory changes and societal increasing demand for climate adaptation and mitigation solutions. Green unicorns represent a new category of innovative companies addressing climate challenges and decarbonization with disruptive cross-sectoral technologies.

The rise of green companies: Speed and global reach

In the world of startups, reaching a $1 billion valuation is a massive achievement, earning these companies the ambitious title of "unicorns." Green unicorns, however, are a special category of early-stage companies focused on green growth and clean technologies. This focus on climate tech solutions allows them to achieve unicorn status faster as the market and policies are aligning to favor these types of ventures. Take, for example, Cruise, the US-based self-driving car company, a perfect example. Cruise is the global leader in the green unicorn landscape, boasting a valuation exceeding $14.6 billion. While the US and China currently own the majority of green unicorns, this climate-friendly trend is spreading rapidly across Europe and other countries (Statista 2024)

According to several leading analysts, there were over 83 climate tech unicorns around the world in early 2023, with a total value of $180 billion. According to Rockstart, an accelerator, there are an additional 45,000 early state tech companies seeking to address climate challenges globally. According to the same source, in 2023, the total enterprise value of climate tech startups was almost $2.5 trillion. This represents a 45-fold increase in 10 years, confirming the investor confidence in the huge potential of climate tech startups. 

Beyond cars – A spectrum of sustainable solutions

Green unicorns encompass a far wider range of solutions than just electric vehicles, renewable energy, and carbon capture and storage. They represent a diverse ecosystem of innovative companies tackling environmental challenges across various industries. From vertical farming revolutionizing food production with reduced water usage and minimal land footprint, to sustainable fashion brands utilizing recycled materials and minimizing environmental impacts. Companies focused on clean energy solutions like battery technology, renewable energy generation, and smart grid management are also driving significant change. Additionally, green unicorns are emerging in waste management, offering innovative solutions for circular economies and reduced landfill waste.

The money talks: A greener future funded by many

This surge in green innovation is fueled by a record-breaking investment boom. In 2023 alone, a staggering $1.9 trillion poured into cleantech and renewable energy, with venture capitalists (VCs) playing an important role with about $50 billion invested (Statista). VCs have enabled green unicorns to take off by providing them with the capital and advisory for growth and development. However, in order for the green tech sector to expand and thrive, the industry needs a more diverse range of investors. Public funding, private equity firms, sovereign wealth funds and insurance companies can all play a role in providing long-term capital for these capital hungry climate tech ventures. 

Green unicorns and building a sustainable tomorrow

With nearly half of the emissions reductions needed to reach net-zero by 2050 relying on technologies still under development, the future is ripe with opportunity for green unicorns. Their innovative solutions, and neck breaking growth speed hold the key to building a more sustainable tomorrow. These climate-focused companies are not just chasing billion-dollar valuations; they are chasing a future where clean technologies and sustainable practices are the norm.